Getting started with Apple Search Ads Campaigns
![Apple Search Ads-Cover](https://johanne-vmte.com/wp-content/uploads/2021/04/Apple-Search-Ads-Cover-1024x576.png)
Apple Search Ads is a tool offered by the App Store to easily promote your apps on its store and efficiently drive app downloads. It is also a great tool to support your App Store Optimisation (ASO) strategy.